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The Spark Of Innovation: Zippo Manufacturing

Fri, 06/20/2014 - 1:00am
USCC

They roll off the assembly belt like little bars of burnished gold. The Zippo windproof lighter has remained virtually unchanged over the last 77 years. But the company behind the Zippo lighter has accomplished the near impossible — the company has grown and adapted to today's fickle market while remaining a steadfast American icon.

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