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Green supercars lure crisis-hit consumers into a cleaner future

Fri, 09/28/2012 - 3:24am
Reuters

PARIS (Reuters) - European consumers have been buying far fewer cars in recent years; Fiat boss Sergio Marchionne says the auto companies "have lost three million (sales) in five years."

That poses an epic challenge for Europe's struggling carmakers: How to rekindle automotive lust in crisis-sated, climate-conscious consumers and lure them back to showrooms.

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